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Bogat

Refined Brand and Web Design for Aesthetic Clinic

UI/UX DESIGN
WEB DESIGN
BRANDING
Client
Industry
Headquarters
USA
funding
$1.5M raised
Services

About project

UI/UX DESIGN
WEB DESIGN
BRANDING
4 month
Time Frame

Bogat Aesthetics Clinic is the premier destination for personalized beauty and wellness solutions. Medical specialists offer various cosmetic treatments and wellness services to enhance natural beauty and overall well-being.

Our client needed a balanced brand design and an improved website design to be in line with the new brand identity. We had to meet the client's color palette expectations while persuading them to reduce the heavy use of gold in the branding.

We showed the brand's core values of wellness, rejuvenation, and luxury in a minimalistic logo design. Then, our web designers reflected these values and new brand identity in the fresh, elegant, and consistent site design.

Process

The branding process started with in-depth research, competitor analysis, and moodboarding for the logo, colors, and typography. When our client explored logo concepts and finalized the design, we created brand guidelines for consistency. For the website, our Arounda web experts carried out discovery, competitor research, wireframing, and UI concept development with responsive layouts and a detailed style guide.

Wireframing

We created wireframes for the key pages to define the site’s structure, navigation, and information flow. Special attention was to the site map and menu design to provide a clear user experience and keep the layout free from unnecessary complexity.

Web Application Design

Our strong focus was on UX to make the site structure feel intuitive and easy to navigate from the start. Then, designers moved into UI with refreshed branding. We explored different design directions and shared multiple look-and-feel options with the client to choose the best final vision together.The last step was to make sure the experience felt great on any device, considering proportions, readability, and ease of use. Now, Bogat users can enjoy a consistent experience no matter how they access the site.

Branding

Arounda brand designers created a minimalist design for Bogat and showcased values through a responsive logo and a curated color palette. The soft typography and lighter gold colors created a modern, timeless look. The result is a premium and trustworthy website design.

Styleguide / Design System

Process

The branding process started with in-depth research, competitor analysis, and moodboarding for the logo, colors, and typography. When our client explored logo concepts and finalized the design, we created brand guidelines for consistency. For the website, our Arounda web experts carried out discovery, competitor research, wireframing, and UI concept development with responsive layouts and a detailed style guide.

Wireframing

We created wireframes for the key pages to define the site’s structure, navigation, and information flow. Special attention was to the site map and menu design to provide a clear user experience and keep the layout free from unnecessary complexity.

Web Application Design

Our strong focus was on UX to make the site structure feel intuitive and easy to navigate from the start. Then, designers moved into UI with refreshed branding. We explored different design directions and shared multiple look-and-feel options with the client to choose the best final vision together.The last step was to make sure the experience felt great on any device, considering proportions, readability, and ease of use. Now, Bogat users can enjoy a consistent experience no matter how they access the site.

Branding

Arounda brand designers created a minimalist design for Bogat and showcased values through a responsive logo and a curated color palette. The soft typography and lighter gold colors created a modern, timeless look. The result is a premium and trustworthy website design.

Styleguide / Design System

Process

The branding process started with in-depth research, competitor analysis, and moodboarding for the logo, colors, and typography. When our client explored logo concepts and finalized the design, we created brand guidelines for consistency. For the website, our Arounda web experts carried out discovery, competitor research, wireframing, and UI concept development with responsive layouts and a detailed style guide.

Wireframing

We created wireframes for the key pages to define the site’s structure, navigation, and information flow. Special attention was to the site map and menu design to provide a clear user experience and keep the layout free from unnecessary complexity.

Web Application Design

Our strong focus was on UX to make the site structure feel intuitive and easy to navigate from the start. Then, designers moved into UI with refreshed branding. We explored different design directions and shared multiple look-and-feel options with the client to choose the best final vision together.The last step was to make sure the experience felt great on any device, considering proportions, readability, and ease of use. Now, Bogat users can enjoy a consistent experience no matter how they access the site.

Mobile Responsive Design

First impressions often happen on mobile. That’s why we made sure Bogat’s website looks and works flawlessly on any device. The design adapts to different screen sizes and keeps layouts clean, typography readable, and interactions effortless.

Branding

Arounda brand designers created a minimalist design for Bogat and showcased values through a responsive logo and a curated color palette. The soft typography and lighter gold colors created a modern, timeless look. The result is a premium and trustworthy website design.

Styleguide / Design System

Results

Unique and memorable logo

Our Arounda team integrated a meaningful symbol into the logotype to make the brand recognizable and impactful.

Consistency that builds trust

A well-defined color palette, typography, and graphic system provide brand consistency across all touchpoints.

Stronger brand presence

Bogat’s refreshed identity now visually separates the brand from competitors and creates a professional  and lasting impression.

Trustworthy website

We combined elegance with functionality in a clean and clear website design to build trust from the first interaction.

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