Mobile App Design for a gamified fitness platform

UI/UX Design

Graphic Design

Manga-inspiredtraining experience

Summarise with

Open AI

Perplexity

Google Search AI

client
Reforge Studios
industry
Healthcare & Wellness
Platform
Mobile App
headquarter
Australia

About project

Reforge is a gamified fitness app where workouts translate into ranks, factions, badges, and achievements. It’s inspired by manga storytelling and game mechanics. The request was to design the mobile app for athletes and the desktop admin panel for coaches.

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Challenges & Solutions

Problem

Our team had to translate abstract game concepts (XP, ranks, attributes, etc.) into natural and clear workout flows. The additional constraint: the product logic kept evolving throughout the project, so every system required continuous adjustments and rethinking, but with UX consistency.

Solution

We adapted Reforge's manga-inspired progression logic into a usable UX system. Every workout metric (reps, weight, time, distance, etc.) directly affects XP, ranks, and rewards. The admin interface allows coaches complete control over program structure without exposing athletes to its complexities.

Process

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Designing Reforge meant thinking like a game designer first, UX designer second. Every screen decision traced back to one question: does this make the next workout feel worth doing? The most challenging part was mapping how ranks unlock, plates appear, badges are earned, and attributes connect to real physical performance.

Briefing

Research

Competitors Research

Wireframes

App flow

Moodboard

UI Proposal

Mobile design

Admin Panel

Moodboard

Concepts

Illustrations

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App Flow

The app flow follows a single cause-and-effect logic: onboarding quiz → workout → measurement input → XP → rank or badge. Every screen supports this chain, so users always see exactly how their effort connects to progress.

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Wireframing

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Our UI/UX designers started with high-fidelity wireframes to validate the logic of complex flows: Workout Tracking, Rank Progression, Achievements, Factions, and the Admin Program Builder. The goal was to confirm how measurements, XP, and ranks connect across screens before moving to visual design. Changes at this stage are low-cost.
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Arounda brings structure to complex product logic or systems, so your users can navigate without confusion.

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Mobile App

Competitor fitness apps center on data dashboards, so for Reforge, we decided to do the opposite. Create a mobile app with a motivating user experience and gamified progress feedback. Strong contrast, metallic elements, and layered pictures highlight the idea of progress. Measurement inputs connect directly to XP, ranks, and achievements. Every screen keeps the workout simple and the progress visible.

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Graphic design

Arounda graphic designer delivered a badge system across five tiers: bronze, silver, gold, platinum, and diamond. They have metallic textures, layered depth, and strong contrast typical of manga aesthetics. These badges are core progression elements. Each one indicates a specific rank, accomplishment, or milestone in the user's training journey.

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Admin Panel

The admin panel gives coaches full control over training process and user management. They see a clean desktop interface with modular blocks and step-by-step flows. Complex configuration stays manageable through strong hierarchy, minimal visual noise, and intuitive controls (like drag-and-drop and filtered dropdowns).

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Results

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