QTalent: HR Platform with Largest Professional Community in Canada

UI/UX DESIGN
WEB DESIGN
Client
Industry
Human Resource
Headquarters
Toronto, Canada
funding
Services
UI/UX Design, Web Design

About project

UI/UX DESIGN
WEB DESIGN
4 Months
Time Frame

QTalent hosts Canada’s largest community of professionals in food, beverage, CPG, and cannabis manufacturing. It allows F&B professionals to share their stories beyond resumes and apply to companies without current openings.

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It was important to create an ecosystem of two products, interlink their functionality and maintain the common design. Moreover, QTalent for companies had to bring maximum benefit to employers. Our team aimed to include all functions necessary for the competitive product. And yet we wanted to keep the interface simple and not overload it.

Arounda team developed a complex UX and UI design for the human resource platform in several iterations. We investigated the user flow and created a design to convey an atmosphere of friendliness and openness. The light and intuitive interface encourages recruiters and job seekers to interact with the platform.

Process

The QTalent platform is a two-in-one SaaS product. It includes the QTalent for professionals app and the QTalent for companies app with unified functionality, logic, and design.

Competitor analysis

To make sure QTalent stood out, we studied the functionalities offered by competitors. We aimed to identify the most effective ones and integrate them into our client’s platform, optimizing workflow and access to essential features for all user types.

App Flow

We developed the app flow from scratch. Our goal was to deliver optimal workflows for core professionals and cmapnies` tasks and provide quick and clear navigation throughout the platform.

Wireframing

The high-fidelity wireframes we created became a foundation for testing and evaluation — ensuring a clear understanding of the platform’s structure, logic, and element interaction.

Moodboard

Our task was to redesign the existing UX and update the UI for mobile and web applications. We created the moodboard to choose the right style direction.

QTalent for companies

We started with the design of the QTalent for companies. It was a set of specifications for a database of employee profiles available for recruiters both via web and mobile versions. Arounda had to create UX/UI for the HR side of the Qtalent platform from scratch. We describe the process later in this SaaS case study.

QTalent for professionals

When the most tricky and demanding part of the project was completed, we switched to QTalent for professionals. We improved the existing UX and redesigned the UI to keep the two solutions aligned.

Styleguide / Design System

Process

The QTalent platform is a two-in-one SaaS product. It includes the QTalent for professionals app and the QTalent for companies app with unified functionality, logic, and design.

Competitor analysis

To make sure QTalent stood out, we studied the functionalities offered by competitors. We aimed to identify the most effective ones and integrate them into our client’s platform, optimizing workflow and access to essential features for all user types.

App Flow

We developed the app flow from scratch. Our goal was to deliver optimal workflows for core professionals and cmapnies` tasks and provide quick and clear navigation throughout the platform.

{{fs-appflow-tablet}}

Wireframing

The high-fidelity wireframes we created became a foundation for testing and evaluation — ensuring a clear understanding of the platform’s structure, logic, and element interaction.

Moodboard

Our task was to redesign the existing UX and update the UI for mobile and web applications. We created the moodboard to choose the right style direction.

Responsive design

In this software as a service case, the mobile application version of the QTalent human resource platform, we strived to maintain the lightweight two-color design and overall interface simplicity.

UI/UX design: Professional side

Drawing inspiration from the concept of seamlessly incorporating cryptocurrency features, interactive charts, and robust security protocols, we've curated a design that prioritizes user experience.

Styleguide / Design System

Process

The QTalent platform is a two-in-one SaaS product. It includes the QTalent for professionals app and the QTalent for companies app with unified functionality, logic, and design.

Competitor analysis

To make sure QTalent stood out, we studied the functionalities offered by competitors. We aimed to identify the most effective ones and integrate them into our client’s platform, optimizing workflow and access to essential features for all user types.

{{fs-сompetitor-mobile}}

App Flow

We developed the app flow from scratch. Our goal was to deliver optimal workflows for core professionals and cmapnies` tasks and provide quick and clear navigation throughout the platform.

{{fs-appflow-mobile}}

Wireframing

The high-fidelity wireframes we created became a foundation for testing and evaluation — ensuring a clear understanding of the platform’s structure, logic, and element interaction.

Moodboard

Our task was to redesign the existing UX and update the UI for mobile and web applications. We created the moodboard to choose the right style direction.

Responsive design

In this software as a service case, the mobile application version of the QTalent human resource platform, we strived to maintain the lightweight two-color design and overall interface simplicity.

UI/UX design: Professional side

Drawing inspiration from the concept of seamlessly incorporating cryptocurrency features, interactive charts, and robust security protocols, we've curated a design that prioritizes user experience.

Styleguide / Design System

Results

45%

Increased popularity among recruiters

With the help of a new design and thought-through functionality, facilitating active and passive search, Arounda helped the client attract recruiters to the platform.

+52%

Professional community expansion

The exclusive design for the QTalent human resources platform attracts food and beverage processing companies and specialists and helps grow the professional community across Canada.

x2

Talent base growth

Thanks to smooth UI/UX, active users among HR specialists recommended the platform to potential candidates, which helped to saturate the talent base.

x3,5

Traffic and engagement boost

Upgraded design and functionality 
helped the platform increase the flow 
of new visitors and convert them into active users.

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UI/UX design service and working approach to understand whether it`s in alignment with your expectations.

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