WORDPRESS / AROUNDA

Your Simple and Reliable Website Builder

Successful collaboration with WordPress, the industry leader in content management systems, that resulted in improved website design and branding. See top-notch marketing materials and landing pages delivered by our team.

Client
Services we provided
  • Web Design
  • Branding
Wordpress
  • Headquarters

    California, USA

  • Industry

    SaaS

  • Website
  • Timelines

    6 Months

About the project
  • The client

    WordPress is an open-source website builder and content management system suitable for small and large-scale businesses. It offers plugins and templates with advanced means to grow your website.Being feature-rich, this platform excels among other CMSs and is used by about 43% of all websites.

  • Our solution

    Our main goal was to improve user interaction with the WordPress platform by delivering top-notch UX and UI design. Branding and creating marketing materials became challenging, as we had to cover multiple WordPress products. As a result, our digital product agency developed strong marketing materials in collaboration with the WordPress marketing department, improved its branding and marketing efforts.

  • Challenge

    One of our primary tasks was the creation of branded marketing materials promoting some WordPress features to different user types, the design of social media content, and the work on marketing websites advertising various WordPress products. Our team followed the client’s guidelines to deliver solutions corresponding to his vision and values.

Wordpress
Wordpress
Wordpress

World`s most popular website builder

Our client needed to revise some parts of the WordPress platform, and our team helped to enhance the existing design. We analyzed which elements required improvement and implemented them in the updated UI and UX design.

Wordpress

Improved Website Design

Our team has been working on some WordPress product landing pages. We carefully studied the client’s requirements, offered concepts, and validated them. After that, we decided to improve the user experience of some parts of the platform and its user interface design.

Wordpress
Wordpress

Responsive design

Given that a big number of users prefer browsing via smartphone, we also designed a mobile version.

Wordpress
Wordpress

Better Marketing Materials Quality

Our digital product design agency developed strong marketing materials in collaboration with the WordPress marketing department. We considered each user group’s requirements and product features in our work.

Wordpress
Wordpress

Visual style

We followed the client’s guidelines to deliver solutions corresponding to his vision and values. We focused on the simplicity WordPress offered its audience and used this concept as the cornerstone of our branding efforts.

Wordpress
Wordpress
WordpressWordpress

Adopting an individual marketing approach to each product

A well-thought-out marketing strategy is essential to engage more users. Our experts have created effective marketing materials to promote WordPress features and products. Some of the marketing campaigns we launched continue to be successful today.

Wordpress
Wordpress
Wordpress
What our clients say
5.0

“Throughout the entire project all I saw was sheer will to keep pushing forward and adapting to whatever the next request was. Terrific job and we couldn't have done it without you.”

Wordpress

Seth McLellan,

— Marketer at WordPress

Email Marketing

As part of improving WordPress marketing efforts, our team has been working on email templates. It helped to retain more customers.

Wordpress
Wordpress
Wordpress
Wordpress
Wordpress
Wordpress
Wordpress
Wordpress
The Result
  • 5%

    Engagement rate

    Our experts proved this by delivering a top-notch intuitive UX, which increased user engagement.

  • +22%

    Increase traffic

    As a result, the traffic of the WordPress products increased along with the conversion rates.

  • x2

    Customer retain

    We`ve improved WordPress marketing efforts that helped to retain more customers.

  • 20%

    Reduced bounce rate

    Refreshed design reduced the bounce rate of the platform.

Our Services

Product Strategy

Product Strategy

Business Analysis & Research

Business Analysis & Research

UX Audit

UX Audit

Web Design

Web Design

UI/UX Design

UI/UX Design

Brand Identity

Brand Identity

Graphic Design

Graphic Design

Web Development

Web Development

Mobile Development

Mobile Development

DevOps

DevOps

Our team has in in-depth background in developing SaaS solutions

Our expertise enables us to create outstanding SaaS user-centric designs from the ground up and improve existing products. We have successfully completed more than 15 SaaS projects during five years on the market.

Wordpress | Arounda