Will AI Replace the Designers?

Vladislav Gavriluk

Vladislav Gavriluk

CEO & Founder at Arounda

Artificial intelligence (AI) is revolutionizing various industries, from eCommerce to healthcare and agriculture. It automates processes, increases productivity, and opens up new areas for imagination. AI is a valuable tool for creators to speed up design prototyping and perform data analysis. However, can AI replace humans in this sphere? 

With years of expertise in building human-centered interfaces, Arounda has watched how artificial intelligence changes the design industry. This article will look at how AI transforms the design and answer the question, "Will AI replace the designers?"

Table of Contents

What is AI?

Artificial intelligence (AI) covers digital systems that simulate human intelligence processes and perform related tasks. AI technology mimics human reasoning, learning, and decision-making capabilities to automate tasks, analyze data, and solve problems. 

AI involves various technologies, including machine learning, deep learning, natural language processing, and computer vision. They enable computers to recognize patterns, make predictions, and provide intelligent responses. No wonder AI has become an essential tool in various industries, such as healthcare, finance, and transportation. 

So let’s look at how AI works in design. 

Applications of AI In Design

AI is significantly impacting the creative industry, but will graphic designers be replaced by AI? For instance, AI helps knowledge workers produce prototypes more rapidly. Additionally, it offers options and explains how they could enhance the design. 

As a result, it is easier for such specialists to customize and personalize their output. A few instances of how AI is being applied to the creative sector are as follows:

Automatic generation of layouts and color schemes

Designers frequently use AI-powered tools to create layouts and color palettes automatically. AI, machine learning, and deep learning-based color palette generators assist creators in producing stunning designs that flaunt carefully selected colors.

AI tools reduce the attempts of creative workers to pick the necessary shades using color wheels. As a result, they have more time to devote to tasks that require human imagination and outside-the-box thinking.

User experiences personalization

By examining user data and behavior, artificial intelligence customizes user experiences. Based on this knowledge, creators produce more focused and efficient designs by working on consumers' demands and preferences.

Predicting future trends in design

AI can predict client needs and expectations more accurately using specific customer data, speeding up handling and assisting in spotting emerging trends. By using AI to foresee future trends, creative professionals produce designs more likely to engage users.

Analyzing content for readability

Lousy readability scares the users. You want people to easily understand the interface. Therefore, one of the most crucial usability elements is how straightforward your approach is. Artificial intelligence helps to create more comprehensive content by assessing it and suggesting improvements.

Creating augmented reality experiences

Improving user experience in various scenarios becomes possible by using AI to generate more complex augmented reality experiences. AI's continuous development will benefit the creative industry. As it becomes more sophisticated, illustrators get more options to produce more efficient and individualized designs. So, is AI replacing graphic designers?


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Will Designers Be Replaced By AI?

The short answer is “no.” While AI automates some related processes, like developing layouts or color schemes, this technology will unlikely replace human designers' problem-solving, critical thinking, and creative abilities. 

AI cannot fully imitate creative professionals’ human-centered perspective and make aesthetic choices that affect the user experience. 

Let’s discuss the limitations of AI applications in the creative industry that make us believe AI cannot replace designers. 

AI Is Not Genuinely Creative 

AI generates concepts based on patterns and data. It means its output is a combination of the existing ideas rather than an original product. AI is built on "crystallized intelligence," or knowledge learned from earlier experiences, expertise, and training on a limited dataset. Imagine a kid playing with an old magazine: they can assemble plenty of collages from it, but it would still be a picture made of aged paper.

In contrast, human designers can be imaginative and develop unique variations that set them apart from AI technologies. Unlike AI intelligence, creative professionals’ flexible minds let them reason about, break boundaries, change, and manipulate unique information in real time. 

AI Cannot Interpret the Context 

AI is good at roughly simulating the layouts of UX designers' products. Still, it lacks the project context unless the latter is provided in some form. Moreover, AI has no empathy or innovative problem-solving abilities to offer subjective or seemingly illogical options. Machines still can’t outmatch humans in understanding and interpreting context. Thus, they may produce designs unrelated to their intended application.

The sum of visual work alone does not constitute UX design. Creators are skilled at understanding the context of their customer's needs and goals, the target audience, and design elements' cultural and historical significance. With a thorough awareness of customers' demands, commercial objectives, and technical viability, designers have a multi-perspective view of the product.

AI Requires Human Supervision

AI can only create designs based on the guidance and data it gets. We’ve already mentioned that AI models' capabilities are constrained by the training data and input they get. Human operators provide the latter. A machine cannot make decisions independently or alter its trajectory in reaction to new information unless commanded to do so. 

On the other hand, human designers change and adapt their processes as necessary to create high-quality aesthetics. Furthermore, producing visuals that address users' demands requires a thorough understanding of their mental models, emotions, and behaviors. This calls for empathy, originality, and the capacity to see things differently—all skills that AI lacks.

AI Cannot Communicate

Effective client–stakeholder communication is essential to the creative process. At first glance, it doesn't immediately advance our main objectives: design, develop, and deliver digital products. However, designers must frequently convey complex ideas and concepts to clients, stakeholders, and colleagues. 

AI can produce designs but can't successfully communicate those creations to others. For instance, argue and convince why a certain layout is better. As designers bring unique skills, including human-to-human communication (that is not often 100% rational and logical), artificial intelligence is unlikely to replace them entirely.


So, will AI replace the designers? Creative professionals find AI a helpful tool to improve their productivity. It should, however, be viewed as an addition rather than a substitute. AI will never completely replace human intelligence. Yet, designers skilled in its application can have a competitive edge over those who are not.

Arounda is a product design agency with a robust portfolio of product strategies, UI/UX designs, UX audits, web and mobile development, and corporate identity creation. If you want to build a human-centric interface that benefits your company and is looking for an experienced vendor, do not hesitate to contact us

Vladislav Gavriluk
Vladislav Gavriluk
CEO & Founder at Arounda
I make sure our clients get the high-quality result from the beginning stage of the idea discovery & strategy to the final digital product.

Frequently asked questions

  • Will UX designers be replaced by AI?

    No, AI is unlikely to replace UX designers any time soon. Human creators possess unique skill sets, such as problem-solving, critical thinking, understanding of context, empathy, and communication. Therefore, AI is seen as a valuable tool that complements designers’ work rather than replaces them.

  • Is AI a threat to designers?

    The potential for job displacement is one of the main risks associated with AI for designers. Some creative professionals worry that their employment may soon be automated as AI algorithms advance, leaving them unemployed. However, we suggest that creators should see AI as a helpful tool rather than a threat.

  • How will AI affect designers?

    AI already has many applications in design, affecting creative professionals’ everyday tasks. AI can speed up the work process for creative workers, present alternatives, and facilitate the customization and personalization of designs.

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